"Sometimes the greatest adventure is simply a conversation.” ~ Amadeus Wolfe Have you ever heard that analogy that you should be so clear in your business branding that you would be able to explain it to an alien that suddenly landed here from another planet? I found myself in that situation last weekend. Okay, so no, I didn’t meet an actual alien, or even Thor traveling from another dimension (sadly). Without meaning to sound offensive by using the term “alien,” I did have

“I have not failed. I’ve just found 10,000 ways that won’t work.” ~ Thomas Edison I still get anxious when going to parent-teacher conferences for my boys. When I was a kid and my parents would come home with that “look” in their eye, I knew just what was coming: the cringe-inducing “but” sandwich statement. They would praise me for trying and getting good grades, but I didn’t take school seriously enough. As a social person, I always received a big fat “NI” next to the repor